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THE SILVERTONGUE COPYWRITING BLOG



Lisa Kissane
Jun 5, 20244 min read
Are you writing for YOU, or for your READERS?
Your time and expertise is incredibly valuable - make it easy for your customers to see this, and marketing won’t feel quite so disgusting.
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Lisa Kissane
Apr 10, 20246 min read
Getting your wellbeing business in order - the Silvertongue Roadmapping Audit
So, you’re considering getting someone on board to help organise your online business activity? This might be for you!
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Lisa Kissane
Mar 21, 20243 min read
Are you indirectly repelling introverted clients?
You've got your website, the visuals are stunning and the copy sparkles in your own unique tone of voice. So why are visitors leaving?
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Lisa Kissane
Mar 12, 20249 min read
Starting a Business at 40: Exactly How I Got Here
A brief overview of how I came to start a copywriting business at the age of 40.
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Lisa Kissane
Jan 3, 20243 min read
The Real Reason You Need a Website
You don't need to be posting three times a day on multiple platforms - but you do need to make your offer clear.
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Lisa Kissane
Oct 23, 20235 min read
Does your person-centred business actually need a website?
There’s a whole world of people out there waiting to access information about your service in a way that works for them.
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Lisa Kissane
Apr 25, 20234 min read
The 5 Stages Your Customers Go Through Before Making A Purchase
Gardeners have a saying, "Right plant, right place". I like to think of writing the same way. Right words, right place. If you’re...
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Lisa Kissane
Apr 16, 20234 min read
How to Find the Best Copywriter for Your Business
Copywriters have the right words, because we spend time honing our craft, like a warrior with a whetstone sharpening his sword.
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Lisa Kissane
Mar 26, 20232 min read
Why Should I Hire A Copywriter?
Hey there 👋 Copywriting is… language 💬 + psychology 🧠Crisp clear words paired with the skill of understanding people, expertly rolled...
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Lisa Kissane
Mar 21, 20237 min read
Can you Succeed as a Freelancer Without Constantly Posting on Social Media?
How I make it as a freelance writer without becoming a slave to content output.
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Lisa Kissane
Mar 6, 20233 min read
5 Reasons Artificial Intelligence Will Kill Your Brand Personality
Why should you hire a Copywriter when you can use Artificial Intelligence (AI) tools for free?
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